As AI-powered tools increasingly manage our daily tasks, more people are seeking ways to unplug and engage with the physical world. The movement, often called the “analog lifestyle,” focuses on slowing down, enjoying hands-on activities, and reclaiming moments from screens and generative AI.
The phenomenon is growing, even if hard to measure precisely. Hobbies traditionally seen as old-fashioned, such as knitting, painting, and crafting, are seeing a resurgence. Arts and crafts retailer Michael’s has reported a 136% increase in searches for “analog hobbies” over the past six months. Sales of guided craft kits rose 86% in 2025, with projections showing another 30% to 40% increase this year. Yarn kits, long associated with traditional hobbies, jumped 1,200% in popularity. Stacey Shively, Michael’s chief merchandising officer, explained that the company plans to expand in-store sections dedicated to these materials as demand continues to grow.
Much of the appeal lies in mental health benefits. People are increasingly using crafting and other analog hobbies as a break from constant online scrolling, particularly after the isolation and digital fatigue many experienced during the Covid-19 pandemic.
Experiencing analog first-hand
CNN Business reporter Ramishah Maruf chose to explore the analog lifestyle firsthand. Over a 48-hour period, she put aside nearly every modern device she owned, including three iPhones, a MacBook, two large desktop monitors, a Kindle, and an Alexa. The experience went beyond stepping away from technology; it centered on breaking the cycle of automatic scrolling and regaining command of her time and focus.
For many, stepping away from screens is a cultural and personal choice rather than a strict digital detox. Shaughnessy Barker, a 25-year-old living in British Columbia, has embraced an analog approach fully. She uses a landline at home and a “dumb phone” app when away, emphasizing personal interaction through calls or letters rather than social media. Barker describes herself as “an AI hater to my core,” having grown up listening to vinyl records and collecting VHS tapes, DVDs, and cassettes. She hosts tech-free craft nights and wine evenings, writes handwritten notes, and sets strict boundaries on her computer usage.
Even dedicated analog enthusiasts like Barker face challenges. Much of her work—running a vintage shop and a “snail mail club”—requires the internet, highlighting the tension between embracing offline living and managing practical responsibilities in a digital world. Barker acknowledges the paradox: using TikTok to promote a tech-free lifestyle illustrates the balancing act required to live analog in a digital age.
Why analog lifestyles are appealing
Many individuals increasingly embrace analog approaches in reaction to AI-generated content, often labeled as “AI slop,” a term used by Avriel Epps, an AI researcher at the University of California Riverside, who portrays it as monotonous, draining, and devoid of originality, while the analog movement itself does not reject technology but instead encourages participants to weave selected offline experiences into their daily routines.
Some opt for modest yet meaningful shifts, like swapping streaming platforms for a vintage iPod, shooting on film instead of taking endless digital photos, or relying on a physical alarm clock rather than a smartphone. These decisions deliver tangible benefits and help curb dependence on digital habits. Epps notes that embracing analog tools is less about rejecting information and more about controlling how much the digital realm learns about a person, whether by stepping back from Google’s ecosystem or committing to screen‑free Sundays.
The appeal extends beyond personal satisfaction. For many, hands-on hobbies provide focus, creativity, and relaxation in ways that AI-driven entertainment cannot. During Maruf’s 48-hour experiment, she found that crafting, reading, and journaling freed up time that would otherwise be lost to scrolling. Activities like knitting, painting, or tackling physical projects allow participants to see immediate, tangible results from their efforts, reinforcing a sense of accomplishment.
Building community and forging connections through analog pastimes
Analog activities frequently draw people together, opening up screen-free social moments. Maruf witnessed this directly at a knitting circle in a Brooklyn library, where attendees of various ages exchanged advice and showcased their projects while staying completely unplugged. Tanya Nguyen, a frequent participant, noted that knitting provides a tactile way to unwind while keeping phones out of the picture.
Offline activities encourage mindfulness and presence, which many participants say is hard to achieve when interacting primarily through digital devices. By focusing on the tangible—whether it’s stitching a scarf, journaling, or reading a physical book—analog enthusiasts find both satisfaction and community. For Maruf, her analog experiment allowed her to complete tasks like finishing “Wuthering Heights,” sending a handwritten postcard, and beginning a knitting project, creating a tangible sense of accomplishment beyond work or online obligations.
Difficulties faced when embracing an analog lifestyle in an ever-connected world
Although the idea is attractive, fully committing to an analog way of living comes with obstacles. Numerous duties still depend on digital tools, whether for professional tasks or personal interactions. Even committed followers must balance the desire to live offline with the need to engage in the online systems that daily life requires.
Additionally, the trend also underscores contrasts between generations, as younger adults raised around technology often struggle to completely step away from their screens. Yet as the analog lifestyle becomes more appealing, even limited practices such as starting the day without devices, pursuing offline pastimes, or reducing social media use can offer substantial relief from digital overload and AI saturation.
The movement also reflects a cultural shift in attitudes toward technology. Increasingly, people are questioning the role of AI in daily life, seeking experiences that prioritize creativity, authenticity, and personal engagement over speed and convenience. By slowing down, focusing on tangible projects, and reducing reliance on AI-generated content, participants reclaim autonomy over their time, attention, and creativity.
A growing cultural shift
The surge in interest for analog hobbies signals more than a niche trend. Companies like Michael’s report dramatic growth in sales and searches for analog-focused products, suggesting that many Americans are exploring offline hobbies as a form of self-care and cultural resistance to constant digitization.
While full digital abstinence is often impractical, the analog lifestyle demonstrates the value of selective offline engagement. By integrating screen-free activities into daily routines, individuals can regain focus, reduce stress, and create meaningful results that AI cannot replicate.
In the end, the analog lifestyle stands as both a personal and collective reaction to a world increasingly shaped by AI, highlighting a slower pace, a renewed appreciation for concrete achievements, and a deeper reconnection with the physical world and the people within it. Whether through hands‑on activities, reading, or simply cutting back on screen exposure, this movement invites individuals to reclaim elements of life that technology often eclipses, offering a route toward greater equilibrium in the digital age.
As more people explore these offline practices, it’s clear that analog living is not just a temporary fad but a broader cultural shift toward intentional, hands-on experiences in a world dominated by AI and digital convenience.
